The busy consumer’s delight: dive into our new value-added range
Time is a luxury; convenience is king.
Never has this mantra been more apparent than in the world of fast-moving consumer goods. Customers are increasingly seeking quick and easy (yet delicious) meal solutions. So, it comes as no surprise to anyone in this sector that air fryers have become the kitchen appliance of choice for 2024.
Roughly 60% of US households now own an air fryer, and this figure continues to rise as people discover the ease and benefits of air frying.
Enter Regal Springs’ new value-added product range…
Designed to cater to modern, busy lifestyles, these tilapia fish products are not only quick to prepare but also perfectly suited for air frying — meaning customers can achieve crispy, golden results with minimal oil, aligning with the growing consumer trend towards healthier cooking methods.
Ideal for busy families and individuals who demand nutritious meals without the hassle of long preparation times, the products are pre-prepared and can go from freezer to plate in under 20 minutes. The ultimate solution for weeknight dinners, last-minute gatherings, or quick and healthy lunches!
A closer look at the product range
Whether shoppers are craving pub-style flavors, a classic crispy crunch, or a gentle hit of heat, our new value-added range has something for everyone.
Our trio of tantalizing tilapia tenders are soft, flaky, and irresistibly tasty — guaranteed to have customers reaching for them time and time again.
Crispy Seasoned Tilapia Tenders
Featuring our special breadcrumb coating with a gentle kick of spice, these easy-to-cook tenders are guaranteed to ignite customers’ tastebuds and pair perfectly with any side dish. Consumers can enjoy our Crispy Seasoned Tilapia Tenders baked, fried, or air-fried — the perfect addition to weekly dinner rotations!
Beer-Battered Tilapia Tenders
For those who prefer a more traditional taste, the Beer-Battered Tilapia Tenders offer a modern twist on the classic pub style at home. These tenders offer mellow hints of malty sweetness and a satisfying crunch — for a delightfully crispy and moreish addition to any meal.
Panko-Crusted Tilapia Tenders
Ideal as the star in a variety of dishes, the delicate texture of our Japanese-style Panko-Crusted Tilapia Tenders gives consumers a lighter and crispier crunch. These tenders offer delicious savory seasoning in every bite, enhancing the mild flavor of tilapia without overpowering it — an excellent choice for shoppers looking for a gourmet meal without the gourmet effort.
Hook your customers as they browse the frozen aisle
From the grocery store to the kitchen, our new value-added range caters to consumers’ busy lifestyles — right down to the product packaging.
Each product in the value-added range is color-coded in clear, attractive packaging, making it easier for consumers to identify their preferred choice at a glance. This thoughtful approach to packaging is designed to enhance the shopping experience, helping consumers make quick decisions even in the busy frozen food aisle.
The color-coding system also supports merchandising ease with better shelf organization and stocking efficiency, allowing retailers to maintain a visually appealing frozen section with products that stand out and catch the eye of busy shoppers — crucial for driving impulse purchases, which are significant in the frozen food category.
Our new range blends convenience, quality, sustainability, and consumer-friendly design — making these products a valuable addition to any frozen food lineup that promises to attract and satisfy a broad range of shoppers.
So, why not liven up your shelves and make tilapia the fish for every dish? Find out where to buy our premium tilapia tenders or contact our sales team today to discuss stocking our new value-added range in your store.